About Us

We stand up for retail

The National Retail Federation has represented retail for over a century. Every day, we passionately stand up for the people, policies and ideas that help retail succeed.

As the nation’s largest private-sector employer, retail contributes $5.3 trillion to the annual GDP. No other industry comes close.

Wherever the industry goes, the nation follows — so we’re committed to helping retail go further.

A woman carrying a shopping basket.

We educate and inspire

Together with our philanthropic arm, the NRF Foundation, we stand up for, celebrate, educate and inspire our industry.

We’re retail’s greatest advocates, uniting an industry of leaders and boundary breakers around complex issues and bold opportunities.

Retail's Big Show stage

NRF Membership

Membership in NRF gives retailers the opportunity to advocate on important policy issues and gain insights from industry leaders and visionaries and network with retail’s best and brightest.

Individuals standing and waving in front of capitol building.

We champion the people and policies that fuel success for retailers, the jobs they create and the lives they impact.