NRF Staff

Mary Rowedder

Manager, Digital Content

Mary Rowedder

Mary Rowedder is the digital content manager at the National Retail Federation. In this role, she collaborates with her team to manage NRF’s daily SmartBrief editions and build blog posts and web pages on nrf.com, as well as build, edit and maintain the NRF Nexus and NRF PROTECT event sites.

Rowedder came to NRF as a digital communications intern in 2022. Prior to that, Rowedder was an intern at The Design Group, a full-service marketing agency in Charleston, S.C., where she assisted with the creation, curation and scheduling of content for various clients in the region.

A Rockville, Md., native, Rowedder holds a bachelor of science in marketing from the College of Charleston.