Join us for NRF’s newest advocacy event, where you’ll not only interact with industry leaders but directly engage with policymakers who influence the future of retail. The Retail Innovation & Impact Conference takes place in conjunction with NRF’s annual State of Retail & the Consumer and brings together top retail professionals, advocates and lawmakers to discuss retail’s economic impact and advance pro-growth policies that benefit the industry.
Wednesday, March 26, 2025
1:00 PM – 2:00 PM ET – Mandatory Virtual Attendee Prep Call
Wednesday, April 2, 2025
10:00 AM – 5:00 PM ET – Registration & Hospitality Suite, Hyatt Regency on Capitol Hill, 400 New Jersey Ave NW, Washington, DC 20001
12:00 PM – 1:00 PM - State of Retail & the Consumer virtual event airs
5:00 PM – 7:00 PM - NRF State of Retail & the Consumer Congressional Reception, The Cannon House Office Building Caucus Room (390), 27 Independence Ave SE Washington, DC 20003
Thursday, April 3, 2025
7:30 AM – 9:00 AM – Attendee Breakfast and Issue Briefing, Hyatt Regency on Capitol Hill, 400 New Jersey Ave NW, Washington, DC 20001
9:00 AM – 4:00 PM – Capitol Hill Meetings
5:00 PM – 7:00 PM – Attendee Happy Hour and Networking, 25 Massachusetts Ave NW, Washington, DC 20001
Sponsored by Google
Friday, April 4, 2025
Advocate Departures
Special thanks to our Attendee Happy Hour and Networking sponsor.
Direct advocacy: Meet with members of Congress to advocate for policies that move retail forward.
Industry insights: Gain valuable knowledge from the State of Retail & the Consumer virtual event and other sessions.
Networking opportunities: Connect with other retail leaders and policymakers.
Small, independent retailers who want to make an impact
Approved representatives from NRF member company brands
State retail association representatives
Attendees will have the opportunity to connect directly with members of Congress and their staff on pro-growth and innovation issues impacting the retail industry:
Championing trade policies that protect American consumers and retailers
Advocating for tax cuts that encourage investment
Promoting increased competition in the credit card market to lower costs for businesses and consumers
Combating organized retail crime to protect customers and communities
Encouraging effective AI governance to promote trust and innovation
A block of rooms has been reserved at the Hyatt Regency on Capitol Hill, located at 400 New Jersey Ave. NW, Washington, DC 20001. The deadline to book the block rate is March 12, 2025. Book now.
For questions regarding the NRF Retail Innovation & Impact Conference, please contact Meghan Cruz.