GfK
Published
Evolution or revolution — what can retailers expect in the next three years? Consumer tech retailers are taking assertive actions to deliver powerful growth and differentiation in a demanding environment.
With consumer spending squeezed by high inflation — and expectations rising around everything from delivery to sustainability — retailer strategies are being tested.
A new global survey by GfK reveals four crucial, interconnected areas where retailers are identifying significant opportunities to make wise investments: formats, technology, operational excellence and purpose.