The strategy behind Kate Spade New York and Hollister’s TikTok success
NRF Retail Converge: A discussion about meeting the consumer where they are and trusting creators.
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Social Media
How TikTok creates a space for community commerce
Retail Gets Real episode 225: TikTok’s vertical director of retail and restaurants on commitment to inclusivity.
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TikTok made me buy it: Small business edition
How small business owners are utilizing the app to reach consumers.
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Through the retail lens: The adoption of mobile payments
Report shows cross-generational interest in new payment technologies.
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How brands can use social to connect with Gen Z
Younger consumers’ social media usage has gone up as a result of the pandemic.
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