Checking in with Gen Z
3 new things we’ve learned about their buying power and influence in family shopping.
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Consumer Trends
Halloween shopping trends: Then and now
A decade of change around costumes, pets and Instagram.
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Consumer View Fall 2019
Keeping up with Gen Z: Young consumers hold significant buying power and the retail industry has a laser focus on them.
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Gen Z: The next generation of retail influencers and spenders
Generation Z increasingly influences household spending according to a new NRF report.
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Back-to-school shopping update: Halfway done but more to do
In mid-August, consumers had completed just over half of their back-to-school shopping.
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